Online Program

Conditional Cash Transfer Facilitated to Improved Nutrition Outcomes for the Poor Children: A Piloting Experience in Bangladesh

Sunday, November 1, 2015

Khadija Bilkis, Ms., Bangladesh Center for Communication Programs, Dhaka, Bangladesh
Mohammad Shahjahan, MA, Bangladesh Center for Communication Programs (BCCP), Dhaka, Bangladesh
Conditional Cash Transfer  project provided assistance to 15,000 poor households in Bangladesh to improve the knowledge and practice of mothers about breastfeeding, growth monitoring  and improved diet for the  children. The project was implemented by the Local Government Division with support from The World Bank and technical assistance from Bangladesh Post Office, DATA International and Bangladesh Center for Communication Programs. 


The piloting aimed at testing the ways to promote child nutrition in accordance with WHO’s “age specific goal of weights and heights” and increase nutrition related knowledge and practice among mothers and caregivers.


To qualify for the cash through Postal Cash Card, the enrolled beneficiary mothers were required to attend monthly growth monitoring and counseling sessions  on child feeding of below 3 years of age so that they are better able to link nutrition with child growth.


The evaluation shows a positive impact on food consumption with high protein content and a significant improvement in mother’s knowledge on food diversification among the youngest cohort of children aged 1 year. Wasting (height and weight) was reduced by 12.5 percentage points, which is a reduction of about 40 percent of wasted children in this age group. An increased 6.3 percent of mothers learned about exclusive breast feeding practice.   

Recommendation and Conclusion: 

Conditional Cash Transfer could increase the knowledge and practice for better child nutrition. The Government of Bangladesh now replicates the project in 28 sub-districts targeting 500,000 beneficiaries for 5 years.

Learning Areas:

Assessment of individual and community needs for health education
Communication and informatics
Implementation of health education strategies, interventions and programs

Learning Objectives:
Discuss the procedure of conditional cash transfer to improve the knowledge of mothers and nutritional outcome of children below 3 years of age

Keyword(s): Breastfeeding, Nutrition

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am a strategic communication professional and led designing and implementation of several large scale behavior change communication, social mobilization and advocacy programs in Bangladesh focusing on health, nutrition and social development issues. Impacts of these programs were also presented in many national and international forums. Also served as Project Director of a USAID program on prevention of human trafficking. I have a Masters degree in Geography and excellent literacy in English language.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.