Are we there yet? Exploring the use of digital and social media to promote healthy eating and physical activity among minority youth and parents
Learning Areas:Communication and informatics
Diversity and culture
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Explain how digital and social media can be used to influence eating and physical activity preferences Identify cultural differences and similarities among African American, Hispanic/Latino, and American Indian youth and parents regarding communication preferences Describe how traditional media compares to digital and social media in promoting healthy eating and physical activity among minority youth and parents
Keyword(s): Communication Technology, Minority Health
Qualified on the content I am responsible for because: I am a Senior Study Director at Westat with over 10 years of experience in public health focusing on behavioral health, childhood obesity, health disparities, and evidence-based practices. My research is concerned with social and environmental factors associated with obesity in children and adults, particularly among low-income minority populations. In previous work, I developed tools and products that use innovative communication and dissemination strategies to convey public health messages through digital and social media.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.