Online Program

333592
Are you a Master Builder? Learn Frameworks to Build Community Benefit Programming and Create Partnerships


Tuesday, November 3, 2015 : 9:15 a.m. - 9:30 a.m.

Greta Todd, MA, Child Health Advocacy and Outreach Department, St. Louis Children's Hospital, St. Louis, MO
Catherine Rains, MPH, Child Health Advocacy and Outreach, St. Louis Children's Hospital, St. Louis, MO
Nicole F. Kozma, MPH, Child Health Advocacy and Outreach, St. Louis Children's Hospital, St. Louis, MO
Melody Schaeffer, BS, St. Louis Children's Hospital, St Louis, MO
Tasked with addressing new health topics identified in a community health needs assessment, hospitals and health departments can find themselves wondering where to start.  They may ask, what factors are most important in implementing new programs? How is this topic already addressed in the community? Should we create our own program or partner with another agency?

At St. Louis Children’s Hospital two health topics were identified as needs in the community which did not have existing community outreach programs. A team of front line staff met with management and senior leadership in a planning retreat to generate suggestions for programming and vote on program ideas. Each idea was measured against eleven factors relating to the impact and feasibility of the proposed programs. These factors were put into Kepner-Tregoe (KT) matrix and weighted based on importance.

This process offered an opportunity to partner with community agencies in determining the specific needs of the region as well as an opportunity to build on existing programs. Leadership met with community agencies to ensure that we would not be duplicating efforts and to understand how suggested programming might be adding value to existing infrastructure. Institutional partners were also contacted to identify physician champions for each suggested program and the availability for funding and the level of donor interest. These results were included in the KT decision making matrix. The hospital used this process to select an already existing program to partner with that will address both health topics that saves money and consolidates resources.

Learning Areas:

Administer health education strategies, interventions and programs
Administration, management, leadership
Planning of health education strategies, interventions, and programs
Program planning
Systems thinking models (conceptual and theoretical models), applications related to public health

Learning Objectives:
Describe a framework for identifying organizational priorities in creating community benefit programs. Describe a process for selecting community benefit programs to address priority health topics. Discuss ways to partner with existing health programs to provide community benefit programming.

Keyword(s): Community Health Assessment, Leadership

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Melody Schaeffer is an Evaluation and Analytics Coordinator with Child Health Advocacy and Outreach at St. Louis Children’s Hospital. She also earned her Master of Public Health degree from Washington University in St. Louis, May 2015. She has experience in planning, implementing and evaluating public health programs in school and community settings. In her current role, she measures the success and impact of community health programs across a range of topics.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.