2015 APHA Annual Meeting & Expo

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Recorded Annual Meeting Presentations (RAMP) are now available for purchase.
Only $90 for presenters, $140 for registered attendees and $200 for non-attendees.

Online Program

338322
HPV Vaccine Communication in the Online and Social Media


Tuesday, November 3, 2015 : 11:10 a.m. - 11:30 a.m.

Xiaoli Nan, PhD, Department of Communication, University of Maryland, College Park, MD

Audio (mp3) recording Recorded Presentation (mp4)

Learning Areas:

Administer health education strategies, interventions and programs
Communication and informatics
Planning of health education strategies, interventions, and programs
Protection of the public in relation to communicable diseases including prevention or control
Public health or related research
Social and behavioral sciences

Learning Objectives:
Describe the general pattern of online and social media communication about the HPV vaccine Explain how online communication about the HPV vaccine can have an impact on beliefs and attitudes toward the vaccine Describe the public health and public policy implications of online vaccine communication

Keyword(s): Immunizations, Communication

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I have been the principal or co-principal of multiple federally funded grants focusing on persuasive health messaging related to HPV vaccination and tobacco use. Among my scientific interests has been the development of persuasive messages to change health-related beliefs, attitudes, and behaviors.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

Back to: 4163.0: Communicating about Vaccination in the U.S.: Public Health Implications (Invited Session organized by HCWG)