Online Program

Warning Signs in Pregnancy and its adaptations

Wednesday, November 4, 2015 : 11:00 a.m. - 11:15 a.m.

Francis Webster, Head of Development, Medical Aid films, Medical Aid Films, London, United Kingdom

Every woman and child deserves the right to a safe and healthy pregnancy and childbirth.  Medical Aid Films aims to save the lives of vulnerable women and children in the developing world by providing innovative education and training through film.

We bring together leading medical expertise, frontline health worker experience and innovative film production, to share life-saving knowledge about maternal and child health.

Together we produce quality, resource-appropriate, films to support skilled health worker training and community health education – used by over 1,300 organisations in 80 countries worldwide, and reaching more than 1 million people each year.

Film provides a simple, sustainable, scalable way to build knowledge and inspire change.  It provides clear and engaging information, helps to change attitudes and behaviours, and can break through the barriers of low literacy to reach those who need it most.

Copied, shared and watched again and again, our films provide a cost-effective way to reach millions with knowledge that quite literally saves lives.

We have 179 films in 13 languages, from reproductive health and safe birth to prevention and management of obstetric emergencies.

Learning Areas:

Assessment of individual and community needs for health education
Basic medical science applied in public health
Diversity and culture
Public health or related education

Learning Objectives:
Explain how films can be adapted for different geographic regions and audiences.

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Francis Webster is Head of Development at Medical Aid Films, a UK charity that produces innovative film and animation to share vital knowledge about maternal and child health. He joined the charity in 2013, with a background in fundraising for health charities, Marie Curie Cancer Care and Cancer Research UK, and is passionate about supporting health workers and communities around the world with life-saving education through film.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.