Online Program

Tearing down the power walls: point of sale tobacco control strategies

Wednesday, November 4, 2015: 8:30 a.m. - 10:00 a.m.
Anti-smoking messages at point-of-sale locations have become an increasing focus of tobacco control efforts by local jurisdictions. In this session, presenters evaluate the types, context and effectiveness of tobacco control messages at point-of-sale in addition to analyses of the political and legal implications of these tobacco control efforts.
Session Objectives: Explain anti-smoking education efforts at the point-of-sale and current state of research on anti-smoking print ads. Discuss relationships between local tobacco control activities and increased support for point of sale tobacco control policies. Discuss the utility of a standardized tool for tobacco assessment for retail settings and how it can be used to advocate for new point-of-sale policies. Discuss whether carefully drafted tobacco advertising policies can survive First Amendment and preemption challenges.

Support for point of sale tobacco control policies among local elected officials in New York: 2011 to 2014   
Carol Schmitt, PhD, Haven Battles, PhD, Jesse Fabrikant, MS, Hema Khanchandani, MPH and Christina Peluso, MPH
Standardized Tobacco Assessment for Retail Settings (STARS): Comparative data for US stores   
Kurt Ribisl, PhD, Shelley Golden, Katie Byerly, BSPH, MPH, Heather D'Angelo, MPH, Douglas Luke, PhD and Lisa Henriksen, PhD
Crossroads of tobacco advertising regulations and the First Amendment   
Todd Fraley, JD, Kendall Stagg, JD, Joel Africk, JD, Kate McMahon, MPH, Jennifer Herd, MHLP and Brian Richardson, MBA
Anti-smoking ads at the point-of-sale: The influence of ad type and context on ad reactions   
Annice E. Kim, PhD, MPH, James Nonnemaker, PhD, Paul Shafer, MA, Sarah Parvanta, PhD and Matthew C. Farrelly, PhD

See individual abstracts for presenting author's disclosure statement and author's information.

Organized by: Alcohol, Tobacco, and Other Drugs
Endorsed by: Law, Public Health Education and Health Promotion, APHA-Committee on Women's Rights

CE Credits: Medical (CME), Health Education (CHES), Nursing (CNE), Public Health (CPH) , Masters Certified Health Education Specialist (MCHES)