Session
Advancing Culturally-Sensitive Health Communication (organized by HCWG)
APHA 2024 Annual Meeting and Expo
Abstract
Addiction stigma reduction tailored to California’s latinx population: Tools for community-centered connections
APHA 2024 Annual Meeting and Expo
Recognizing the unique cultural nuances of the Spanish-speaking population, Unshame California developed Spanish-language social media channels, fostering an inclusive platform for dialogue. The campaign sought out Spanish-speaking individuals willing to share their experiences with addiction, offering relatable narratives to the audience. This approach was complemented by targeted advertising of these Spanish language stories and collaborations with Latinx-identified or aligned social media influencers.
One year post-launch, Unshame California found that Hispanic adults with exposure to the campaign report a reduction in stigma associated with SUD: public stigma decreased by 8%, social distance stigma by 10%, and MOUD stigma by 9%. These statistics underscore the campaign's correlation with stigma reduction and spotlight the efficacy of tailored interventions. This session will delve into the strategies, outcomes, and lessons learned from Unshame California, offering attendees an overview of effective methods for engaging marginalized communities in addressing addiction stigma.
Administer health education strategies, interventions and programs Advocacy for health and health education Implementation of health education strategies, interventions and programs Planning of health education strategies, interventions, and programs
Abstract
Newborn fever education among families in a diverse federally-qualified community health center
APHA 2024 Annual Meeting and Expo
Design: Beginning December 2022, rectal thermometers and newborn fever education materials in English, Pashto, Spanish, Portuguese, Vietnamese, and Haitian Creole were provided to FHCW families. Materials included a “Fever Risk Education” magnet and sticker with rectal thermometer instructions. In-person counseling at the newborn’s first clinic visit was an integral part of material dissemination. A survey was conducted to assess families’ feedback, primary language, nativity status, awareness of newborn fever/rectal thermometer guidelines, and information sources on newborn health.
Results: Among 38 families surveyed, 36.8% were primarily English-speaking, 31.6% Spanish, 15.8% Portuguese, 10.5% Haitian Creole, 2.6% Swahili, and 2.6% Vietnamese. 65.8% of families self-reported as immigrants to the US. 73.7% were unaware of age-specific fever guidelines, with 67.9% of this group being immigrants. All families reported reliance of online resources, including parenting blogs and social media, to obtain newborn health information.
Conclusions: In this diverse population, immigrant families exhibited lower awareness of newborn fever guidelines, suggesting potential cultural disparities in newborn health literacy. Culturally-sensitive health education initiatives in community health settings are crucial to address barriers faced by diverse, underserved populations.
Administer health education strategies, interventions and programs Advocacy for health and health education Assessment of individual and community needs for health education Diversity and culture Planning of health education strategies, interventions, and programs Public health or related education
Abstract
Parental experiences with an early childhood mental health digital solution for Chinese American parents: Findings from field reports
APHA 2024 Annual Meeting and Expo
Methods: We reviewed and analyzed the field notes collected from follow-up meetings with parents at the first- and 3-month time points of the study (n=58) using a high-level content analysis and summarized emerging themes.
Results: The most highly accessed topics by parents were emotional management/development and healthy eating. Parents reported that the app facilitated conversations with their healthcare providers and that they found OurChild useful and easy to navigate. Some challenges reported included a lack of time to engage with the app, login issues, unfamiliarity with app functions, and wanted more detailed information (e.g., the result summaries of child assessment). Some suggestions for future improvements included creating an interactive platform for parents and updating the app content (e.g., articles) regularly.
Conclusions: A digital web-app solution may be an important tool to address gap in resources and information on early childhood development and mental health for limited English proficient Chinese American parents. Moreover, the linkage between the web-app may help facilitate interactions and conversations between parents and their child’s healthcare provider.
Diversity and culture Implementation of health education strategies, interventions and programs Public health or related education
Abstract
Association of myplate diet and exercise with diabetes in African American women
APHA 2024 Annual Meeting and Expo
Advocacy for health and health education Chronic disease management and prevention Diversity and culture Epidemiology Public health or related education Public health or related research