5092.0 Application of Innovative Approaches to Health Communication (organized by HCWG)

Wednesday, October 31, 2012: 8:30 AM - 10:00 AM
Oral
This session will highlight health communication and social marketing initiatives that utilize a variety of creative strategies to target non-traditional and traditional populations.
Session Objectives: 1. Identify creative health communication strategies for reaching individuals and influencing health behaviors. 2. Demonstrate how to develop and implement creative strategies that utilize non-traditional channels. 3. Explain how to leverage non-traditional audiences in message dissemination.
Organizer:
Laura Miller, PhD
Moderator:
Judith McDivitt, PhD

8:30am
Best Bones Forever! Let's Dance Contest: Engaging Tweens in Bone-Building Behaviors
Elizabeth Osborn, MPH, R. Ann Abercrombie, MLS and Darcy Sawatzki, MA
     
8:45am
BOLD Initiative: A summer camp for high school students to increase cancer literacy, prevention and career awareness
Laura Liang, MPH, CHES and Lynne Ann S. Fox, MAEd, MSEd
     
9:00am
Engaging non-public health audiences to successfully communicate public health messages
Alison Teitelbaum, MS, MPH, Amanda Greenberg, MSPH and Diana Degen, MSPH
     
9:15am
Lights, camera, education: Using public television for health promotion
Scott McCann, PhD
     
9:30am
Where Online Meets Offline: Using MeetUp.com Groups to Get People Vaccinated Against Influenza
Amelia Burke, MA
     

See individual abstracts for presenting author's disclosure statement and author's information.

Organized by: Public Health Education and Health Promotion

CE Credits: Medical (CME), Health Education (CHES), Nursing (CNE), Public Health (CPH) , Masters Certified Health Education Specialist (MCHES)

See more of: Public Health Education and Health Promotion
<< Previous Session | Next Session >>