3264.0 Online, Social, and Mobile Media (organized by HCWG)

Monday, October 29, 2012: 12:30 PM - 2:00 PM
This session will examine how online, social, and mobile media activities - including text messages, social media communities, and YouTube - can influence health attitudes, beliefs, and behaviors.
Session Objectives: 1. Explain how individuals are using online, social, and mobile activities to share health information and promote healthy behaviors. 2. Identify new media strategies for reaching individuals and influencing health behaviors. 3. Evaluate new media tools and educational programs in changing health prevention and screening practices.

Text2BHealthy: Development and evaluation of a text message-based nutrition education program
Erin Braunscheidel, MHS, RD, LDN, Stephanie Grutzmacher, PhD and Jessica DiBari, MHS
Online Tools: Increase Access of Low-Income Moms to Relevant and Realistic Messages
Judy F. Wilson, MSPH, RD, Paul McConaughy McConaughy, MA, Catherine S. Copley, Joyce Patterson, MPH, Particia Jordan, RD, CDN and Linda Melcher, MS, RD
A content analysis of prostate cancer screening information on YouTube
Tracey Thomas, MA, MS, Otis Owens, MPH and Daniela B. Friedman, Msc, PhD

See individual abstracts for presenting author's disclosure statement and author's information.

Organized by: Public Health Education and Health Promotion

CE Credits: Medical (CME), Health Education (CHES), Nursing (CNE), Public Health (CPH) , Masters Certified Health Education Specialist (MCHES)