Online Program

Men's health: 40 years of condom education in the USA

Monday, November 4, 2013 : 8:30 a.m. - 8:50 a.m.

Fred Mayer, RPh, MPH, Pharmacists Planning Services, Inc (PPSI), San Rafael, CA
Charles J. Mayer, MD, MPH, University of Washington School of Medicine, Seattle, WA
David P. Mayer, BS, Mayer Laboratories Inc., Berkeley, CA
This paper will deal with health education and awareness campaigns that have been put together by PPSI, a 501 C (3) non-profit consumer health education information. Utilizing the Lionberger/Mayer Theory of Changing Behavior in the community, national campaigns will be discussed and implications as far as educating the public, getting the community interested in the condom campaigns, educating and making the community aware of the STD, AIDs, HCV, teenage pregnancy issues will be demonstrated and discussed along with the barriers for usage of condoms. Four national and international condom campaigns originated and promoted through PPSI will be demonstrated namely National Condom Week (NCW) Feb 14- 21, National STD Educational Awareness Month (April), the Pregnant Man Poster "Would You Be More Careful if it Were You Who Got Pregnant?" campaign, and the HIV/HCV (October) campaign. Marketing techniques along with health promotional concepts will be discussed including such tools as the "Condom Cuplet Contest," the "Dik-atholon," condom art, and other marketing and promotional activities that have been utilized over the past 40 years in the 4 national campaigns nationwide.

Learning Areas:

Planning of health education strategies, interventions, and programs
Protection of the public in relation to communicable diseases including prevention or control
Public health or related education
Public health or related public policy

Learning Objectives:
Describe 3 barriers to condom use in the US. Identify public health issues utilizing the Lionberger/Mayer theory of Changing Behavoir with Condoms. Discuss barriers and new issues in marketing, educating and informing the American public about condom use.

Keyword(s): Condom Use, STD Prevention

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Fred Mayer is CEO/President of Pharmacist Planning Services Inc (PPSI) & a registered pharmacist for 55 years. He is a graduate from the UCSF 1954 & UCB 1971 with a MPH. He is instigator of 4 national public health education & awareness campaigns on condom use in the US, namely National Condom Week (NCW), STD Awareness Month, AIDs Education Awareness Month (Oct), and the Pregnant Man Poster for reproductive health & condom use.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.