Online Program

Health Education and Health Marketing Initiatives (Organized by HCWG)

Tuesday, November 5, 2013: 4:30 p.m. - 5:30 p.m.
This session will explore health education and health marketing initiatives in diverse populations.
Session Objectives: Describe effective strategies for informing, engaging and educating diverse populations through health education and health marketing initiatives.

Board 1
Perceived threat of and communication about subsequent injury among individuals with spinal cord injury   
Erin O. Heiden, MPH, Shelly Campo, PhD, Jingzhen Yang, PhD, MPH, Marizen Ramirez, MPH, PhD, Corinne Peek-Asa, PhD, MPH and John B. Lowe, DrPH,FAHPA,FAAHB
Board 2
A descriptive analysis of public health career choices among students, educators, and school counselors: Implications for increasing knowledge of and strengthening pipelines to public health career options   
Nancy Freeborne, DrPH, MPH, PA-C, Laura Poms, PhD MPH, Tyler Litsch, Susan Marmagas, MPH, Madison Gates, PhD and Lisa R. Pawloski, PhD
Board 3
Development of a telephone intervention for families of overweight and obese children seen in pediatric primary care: Enhancing health communication   
Gioia Persuitte, MPA, Alan Geller, MPH; RN, Michael Powers, MBA, Rachel Blaine, MPH; RD, Victoria Andersen, MS; RD, Barbara Olendzki, RD, MPH, Susan Druker, M.A., Bruce Barton, PhD, Jennifer Bram, MD and Lori Pbert, Ph.D.
Board 4
Engaging consumers in questions about health care quality, efficiency, and value through hospital compare: Formative research findings from consumer focus groups   
Margaret Gerteis, PhD, Cicely Thomas, MSc, Sally Crelia, MPH, David Miranda, PhD, Rachel Dolin and Myra Tanamor, MPP
Board 5
Perception of food purchase influence among African-American child-parent dyads   
Olajide Williams, MD MS, Alexandra DeSorbo, MPH, Michele Shaffer, PHD, William Gerin, PhD and James Noble, MD MS CPH
Board 6
Goal 4 health: Bringing the focus back to the community   
Jason Lee, B.S., Taiwo Adesina, B.A., Frances Kollie, B.S., Katie Dambrun, MPH, Isaac Koh, MPH, Lilian Correa, MPH (c), Eddy Jara, DrPH and Juan Carlos Belliard, PhD, MPH
Board 8
Mapping and testing nonpharmaceutical intervention (NPI) messages   
Tiffani Phelps, MPH, Kathryn Maddox, MPH, MCHES, Casey Brown, BS, Ben Wilburn, BS and Noreen Qualls, DrPH, MSPH
Board 9
Reaching teen drivers' parents with an effective intervention to reduce teens' risky driving: Outcomes of translation research   
Jean T. Shope, MSPH, PhD, C. Raymond Bingham, PhD, Jennifer Zakrajsek, MS, MPH and Bruce G. Simons-Morton, EdD, MPH

See individual abstracts for presenting author's disclosure statement and author's information.

Organized by: Public Health Education and Health Promotion