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Are drug prevention efforts fulfilling the informational needs of college students? A survey of engagement with information about topics related to marijuana and amphetamines from media, medical and interpersonal sources
Methods: This cross-sectional survey examines information seeking about marijuana and amphetamines among college students ages 18-25 enrolled in a large US university. Data were collected between October 2012 and December 2013. The study identifies commonly sought topics related to marijuana and amphetamines, and sources of information consulted by college students (N = 154 for marijuana; N = 117 for amphetamines).
Results: The most commonly sought topics about marijuana and amphetamines were related to benefits of use (75%), negative effects of use (76%), and ways to reduce negative effects of use (54%). The Internet was reported to be the most frequently used source for students who sought information about both drug types. Additionally, while participants reported consulting friends about marijuana-related topics, they tended to seek amphetamines-related topics from physicians or other medical professionals.
Conclusions: College students seek information about topics that may not be addressed by current anti-drug prevention programs and interventions. Consequently, there may be an information gap that young adults may seek to fill through information seeking from other media and interpersonal sources, which, in some cases may adversely impact their intentions to use these substances. Implications for future interventions are discussed.
Learning Areas:
Communication and informaticsPlanning of health education strategies, interventions, and programs
Public health or related research
Social and behavioral sciences
Learning Objectives:
Describe the most common topics about marijuana and amphetamines sought by college students.
Identify the most frequently used sources for seeking information about marijuana and amphetamines, and compare information seeking topics across sources.
Discuss ways to use drug-related information seeking topics and sources to inform future drug abuse prevention campaigns.
Keyword(s): Drug Abuse, College Students
Qualified on the content I am responsible for because: I am a doctoral student in the Communication Department at Michigan State University. This paper is jointly written with my co-authors who are experts in information seeking behavior.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.