142nd APHA Annual Meeting and Exposition

Annual Meeting Recordings are now available for purchase

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Using digital storytelling to prevent palm tree worker fatalities

142nd APHA Annual Meeting and Exposition (November 15 - November 19, 2014): http://www.apha.org/events-and-meetings/annual
Monday, November 17, 2014 : 11:30 AM - 11:50 AM

Laura Styles, MPH , Occupational Health Branch, California Department of Public Health, Richmond, CA
Hank Cierpich, BS
Robert Harrison, MD, MPH , Division of Occupational and Environmental Medicine, University of Califiornia, San Francisco, San Francisco, CA
James Rogge, MD, MPH , Occupational Health Branch, California Department of Public Health, Richmond, CA
David Harrington, MPH , Occupational Health Branch, California Department of Public Health, Richmond, CA
Egils Kronlins, BA , Occupational Health Branch, California Department of Public Health, Richmond, CA
BACKGROUND & OBJECTIVES:   Roberto, a tree trimmer, died tragically when he was asphyxiated by palm tree fronds.  His story is told through a short video that highlights investigation findings from the California Fatality Assessment and Control Evaluation (CA/FACE) program.  The goal of the video is to prevent palm tree worker fatalities. These short videos bring FACE fatality investigations to life with incident re-creations; investigation photos, interviews with family and co-workers, first responders; and clear explanations of how these tragedies can be prevented.

METHODS: Program staff adapted the video script from the CA/FACE  investigation report, and provided photography and video direction. Topic experts from industry and NIOSH provided technical review.  The story shows the devastating impact of using improper work procedures and equipment using photos, video, music, narration; and demonstrates best practices.  This new video was produced in collaboration with government, trade associations, and local fire departments, and will be used in national worker safety training programs.

RESULTS:   The safety messages in these personal stories resonate with workers as they experience first-hand the personal devastation these incidents cause.  Almost 150 workers evaluated a similar CA/FACE video as part of tailgate trainings on fall prevention, and 90% reported that it made them want to participate more in the training.

CONCLUSIONS:   CA/FACE videos are a unique and powerful way to bring those affected by workplace tragedies together for a common goal: preventing worker fatalities. They are an important addition to written materials for safety training, and are now being produced by other FACE states & NIOSH.

Learning Areas:

Occupational health and safety

Learning Objectives:
List the steps involved in creating a digital story. Explain how personal stories contribute to worker safety.

Keyword(s): Occupational Health and Safety, Workplace

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am the program manager of the California FACE program and I produced and directed the palm tree digital story.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.