142nd APHA Annual Meeting and Exposition

Annual Meeting Recordings are now available for purchase

310537
Developing innovative, evidence-based behavioral interventions for the prevention of alcohol and other drug use among college student-athletes

142nd APHA Annual Meeting and Exposition (November 15 - November 19, 2014): http://www.apha.org/events-and-meetings/annual
Tuesday, November 18, 2014 : 3:30 PM - 3:50 PM

Jeffrey J. Milroy, MPH, DrPH , Public health Education, University of North Carolina at Greensboro/Institute to Promote Athlete Health & Wellness, Greensboro, NC
Muhsin Michael Orsini, EdD , Prevention Strategies, LLC, Browns Summit, NC
David L. Wyrick, PhD , Department of Public Health Education, University of North Carolina at Greensboro, Greensboro, NC
Melodie Fearnow-Kenney, PhD , Virginia Commonwealth University, Browns Summit, NC
Samantha Kelly, MPH , Institute to Promote Athlete Health and Wellness, The University of North Carolina at Greensboro, Greensboro
Robert Strack, PhD , Public Health Education, University of North Carolina Greensboro, Greensboro, NC
There is an inherent gap between the importance of behavioral factors on student-athlete health and fair completion, and the effectiveness of today’s behavioral programs or interventions at modifying these behavioral factors. At best, theories of human development are used to design interventions that target the reduction of risk and the enhancement of protective factors at the individual, familial, peer, community, and environmental levels. Research suggests that in order to produce the greatest effects, behavioral interventions ought to target the most malleable risk and protective factors, asses the efficacy and effectiveness of interventions, and identify means for advancing Type II translational research (dissemination and diffusion). Frequently, interventions target attitudes such as social norms (descriptive and injunctive), motives for use or outcome expectancies (positive and negative), as well as life skills such as healthy decision making, communication, and goal setting. The purpose of this paper is to outline the necessary steps for developing innovative, evidence-based behavioral interventions. This will be accomplished by sharing lessons learned from the development of a National Institute on Drug Abuse funded, web-based alcohol and other drug use intervention. The application of the following essential steps to intervention development will be discussed: Identification of scientifically established mediators of behavior change (risk and protective factors), development of a theoretical program model that includes important mediating and moderating variables, packaging intervention components for efficient delivery to the most appropriate audience, pilot testing and implementation of the intervention, program evaluation to determine efficacy , and Type II translation to promote sustainability.

Learning Areas:

Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs
Program planning
Public health or related education
Social and behavioral sciences

Learning Objectives:
Demonstrate effective strategies to develop innovative, evidence-based behavioral interventions aimed at reducing alcohol and other drug use among collegiate student-athletes. List 6 essential steps to effective behavioral intervention development. Discuss important strategies to increase sustainability of desired outcomes when developing behavioral interventions.

Keyword(s): Behavioral Research, College Students

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am the Associate Director of the Institute to Promote Athlete Health and Wellness and the University of North Carolina Greensboro. The Institute aims to support the adoption, quality implementation, and evaluation of evidence-based programs, practices, and policies by providing valuable assistance to organizations who serve student-athletes. I have conducted research with student-athletes for over 8 years and have extensive expertise in evidence-based intervention development.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.