311078
Quality and accuracy of HIV/AIDS information in knowledge exchange social websites
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Method: A KESW was selected based on its popularity, the prevalence of HIV/AIDS questions posted, and features enabling the retrieval of questions by country. Recent HIV/AIDS questions from the U.S. that were marked as resolved (i.e. questions with a selected Best Answer) were retrieved from the KESW, evaluated for accuracy, and characterized along several dimensions (ex: length of response, presence of citation).
Results: Questions are categorized by HIV/AIDS theme (ex: transmission, treatment, symptoms). Overall accuracy and accuracy by theme will be computed. Logistic regression modeling will be run to detect predictors of accuracy.
Implications: Given the potential influence of health information and misinformation on internet users’ knowledge, attitudes, and behaviors, quantifying the characteristics of KESWs helps to inform public health policy and discourse.
Learning Areas:
Communication and informaticsSocial and behavioral sciences
Learning Objectives:
Evaluate the quality and accuracy of HIV/AIDS information in knowledge exchange social websites
Identify predictors of online information accuracy
Keyword(s): HIV/AIDS, Communication
Qualified on the content I am responsible for because: I am an undergraduate student in the Health Science program at California State University Dominguez Hills. I have taken core courses in public health. I was trained and supervised by Dr. Ao, a health science faculty, to perform data collection and data analysis for the current study.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.