142nd APHA Annual Meeting and Exposition

Annual Meeting Recordings are now available for purchase

311938
Using Needs Assessments to Target Culturally-Relevant Stigma Reduction: A Statewide Evaluation

142nd APHA Annual Meeting and Exposition (November 15 - November 19, 2014): http://www.apha.org/events-and-meetings/annual
Tuesday, November 18, 2014 : 5:30 PM - 5:50 PM

Valerie Wai-Yee Jackson, MPH , Clinical Psychology, California School of Professional Psychology at Alliant International University, San Francisco, CA
Daniel Esparza , Mental Health Association of San Francisco, San Francisco, CA
Luba Botcheva, PhD , Mental Health Association of San Francisco, San Francisco, CA
Eduardo Vega, MA , Center for Dignity, Recovery and Empowerment, San Francisco, CA
Background: Stigma is a critical barrier to treatment and recovery of persons with mental health conditions. As a part of California's voter-approved Mental Health Services Act, one project partnered with existing grassroots efforts to inform best practices in culturally-relevant stigma reduction.  This presentation describes findings and actions resulting from Needs Assessments conducted by this statewide project to reduce stigma in culturally-diverse groups.

Methods:  Programs providing culturally-relevant stigma reduction were identified by 5 regional California project coordinators.  Once confirmed by research and project staff as providing culturally-specific programming, needs assessments were conducted and analyzed for themes.

Results: Eleven community partners in six counties completed Needs Assessments, representing communities of African American (immigrant and heritage), Asian American (Cambodian, Chinese, Hmong, and Vietnamese), Native American, and Latino (Mayan and general). Findings were categorized into themes: Empowerment of participants/attendees, Visibility in the greater community; Trainings in a train-the-trainer model; Program evaluation; Financial assistance; Culturally-specific research findings; Stigma education; Networking with similar agencies; Improving outreach; Language-specific materials.  Examples of each need category will be presented. Certain groups identified more tailored requests; for instance, an African American community organization requested research findings that positively portrayed outcomes in their cultural group.  Ways needs were addressed will be presented; for example, establishing an online registry for programs to increase visibility and connect with other culturally-relevant programs statewide.

Implications: Existing grassroots efforts can inform best practices in culturally-relevant stigma reduction. Lack of resources and communication between small local organizations are barriers to sharing ideas and effective practices.

Learning Areas:

Assessment of individual and community needs for health education
Conduct evaluation related to programs, research, and other areas of practice
Implementation of health education strategies, interventions and programs

Learning Objectives:
Design and utilize community-defined needs assessments that will identify gaps in services. Identify needs for stigma reduction across culturally-diverse groups.

Keyword(s): Cultural Competency, Needs Assessment

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: My research focuses on stigma in multicultural communities, program evaluation, and barriers to care for individuals with mental illness. I am currently a Research Consultant for the Mental Health Association of San Francisco on a California project to reduce stigma in racially/ethnically diverse groups. I am a PhD student in clinical psychology and have an MPH focusing on psychiatric epidemiology.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.