142nd APHA Annual Meeting and Exposition

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315918
Mobilizing a Public Health Campaign

142nd APHA Annual Meeting and Exposition (November 15 - November 19, 2014): http://www.apha.org/events-and-meetings/annual
Monday, November 17, 2014 : 2:50 PM - 3:10 PM

Fred Sainz, BA , Human Rights Campaign, Washington, DC, DC
Audio (mp3) recording Recorded Presentation (mp4)
In this panel session, we will share lessons learned from the HRC’s grassroots campaigns, defeats, and victories on public health and education programs such as Welcoming Schools, The Healthcare Equality Index, the Corporate Equality Index, the Hate Crimes Prevention Act, the defeat of DOMA and the continuing fight for marriage equality nationwide. We will discuss maximizing social media, technological innovation, and millennial and nextGen engagement, and talk about building a social movement for equality so that the U.S. can “become the healthiest nation in one generation.”

Learning Areas:

Diversity and culture
Other professions or practice related to public health

Learning Objectives:
Discuss best practices in coordinating an effective public health grassroots campaign. Identify the advocacy and policy tools and resources available through HRC and partner organizations. Describe successful advocacy efforts at the state and federal level from both the member and affiliate perspective. Discuss best practices in advocacy efforts related to coalition building and direct policymaker communication.

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: Last year, I spearheaded a first-of-its-kind national public awareness campaign to build support for marriage equality as two historic cases reached the U.S. Supreme Court and since joining the organization have turned our organization into a media powerhouse. In 2013, I was named Public Relations Professional of the Year by PR News for doing “as much as any single person can to promote a fundamental shift in the mores of our nation.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

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