142nd APHA Annual Meeting and Exposition

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Working Groups Develop Tools to Improve Health

142nd APHA Annual Meeting and Exposition (November 15 - November 19, 2014): http://www.apha.org/events-and-meetings/annual
Monday, November 17, 2014 : 9:00 AM - 9:15 AM

Jennifer Weiss, MPH , Concern Worldwide, New York, NY
Audio (mp3) recording Recorded Presentation (mp4)
The Social and Behavioral Change Working Group (SBC WG) is one of CORE Group’s 8 Working Groups (WG) and 5 Interest Groups.  WGs are a major CORE Group mechanism for communication, sharing technical information and developing field tools for improving maternal and child health.   A brief overview of the history and work of the SBC WG will be presented. SBC has developed more than 25 tools/resources developed collaboratively and field tested by CORE members.  The major areas of tool development are Partnership Defined Quality (PDQ); Designing for Behavior Change (DBC), Barrier Analysis, Social and Behavior Change for Family Planning, and Care Groups. These approaches will be briefly described and the DBC framework will be presented as an example.  This will include how it was developed, how much it has been used across countries and organizations, and illustrated with specific descriptions of how Concern has used the DBC framework in the field, including results and impact.

Learning Areas:

Communication and informatics
Conduct evaluation related to programs, research, and other areas of practice
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs

Learning Objectives:
Describe the major CORE Group tools for social and behavior change Explain the Designing for Behavior Change method for community engagement and health education Discuss the role of nongovernmental organizations in health promotion.

Keyword(s): Communication, Health Promotion and Education

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I have over ten years’ experience in the design, implementation, and evaluation of community-based HIV/AIDS and maternal and child health programs. I also have 3 years of experience serving as the co-chair of the CORE Social and Behavior Change Working Group, whose collaborative work I will present on during the panel.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.

Back to: 3014.0: Working together to improve community health around the globe: CORE Group