Online Program

Practical Issues in Developing and Administering a Web-based Physical Activity Promotion Program for Korean American Midlife Women

Tuesday, November 3, 2015

Jingwen Zhang, M.A., Annenberg School for Communication, University of Pennsylvania, Philadelphia, PA
Sangmi Kim, MPH, RN, PhD(c), School of Nursing, University of Pennsylvania, Philadelphia, PA
Yaelim Lee, PhD, MSN, RN, Nursing, Yeouido St. Mary's Hospital, Seoul, Korea, Republic of (South)
Xiaopeng Ji, MSN, RN, Nursing, Univ. of Pennsylvania, Philadelphia, PA
Wonshik Chee, PhD, School of Nursing, University of Pennsylvania, Durham, PA
Hsiu-Min Tsai, PhD, FAAN, Nursing, Chang Gung Univ. of Science and Technology, Tao-yuan,, Taiwan
Eunice Chee, BSE, College of Engineering, Univ. of Pennsylvania, Philadelphia, PA
Eun-Ok Im, PhD CNS MPH RN FAAN, School of Nursing, University of Pennsylvania, Philadelphia, PA
Background. Web-based programs can deliver information and coaching/support related to physical activity to midlife women with high flexibility and accessibility. However, very few Web-based interventions are available for physical activity promotion for ethnic minority midlife women, especially for Asian women, and they hardly succeeded in increasing the women’s physical activity. The purpose of this presentation is to discuss practical issues in developing and implementing a Web-based physical activity promotion program among a group of Asian women—Korean American midlife women.

Methods. Throughout the research process, the research team wrote memos on practical issues raised. Also, the team had weekly research meetings to discuss and solve the raised issues, and the team meetings were recorded as written memos. Then, the data from the memos were analyzed using content analysis by Weber.

Results.Four themes emerged from the data analysis process. First, the participants frequently needed technical support and assistance to use the program although all had access to the Internet. Second, many participants thought they were doing adequate physical activities in their daily life, which made them hesitant to participate in the study. Third, some wordings in English used in the program needed to be carefully translated into Korean because of cultural differences in the nuances of the wordings. Finally, frequent reminders and encouragement were essential to retain the participants in the program.

Conclusions. Culturally appropriate approaches and technical assistance are essential to make Asian midlife women engaged in using a Web-based program for physical activity promotion.

Learning Areas:

Administer health education strategies, interventions and programs
Implementation of health education strategies, interventions and programs
Public health or related nursing
Public health or related research

Learning Objectives:
Discuss practical issues in developing and administering a Web-based physical activity program for Korean American midlife women. Formulate directions for development of Web-based programs to change health behaviors of ethnic minority midlife women.

Keyword(s): Physical Activity, Internet

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am the one who is recruiting the research participants and implementing the intervention among the participants.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.