Online Program

Development, Implementation, and Evaluation of the eXamining Relevance of Articles to Young Survivors (XRAYS) Program to Summarize Recent Research Findings for Young Breast Cancer Survivors: Findings from the First Year

Tuesday, November 3, 2015

Robin Pugh-Yi, PhD, Akeso Consulting, LLC, Vienna, VA
Lisa Rezende, Ph.D., FORCE, Tampa, FL
Karen Kramer, MBA, FORCE, Tampa, FL
Lisa Schlager, FORCE, Tampa, FL
Julie Huynh, FORCE, Tampa, FL
Susan Friedman, DVM, FORCE, Tampa, FL
To make informed decisions related to their health and health care, pre-menopausal women diagnosed with breast cancer have unique needs for information about treatment, prevention, and reproductive, social and emotional health. Information available through the Internet and mainstream media has important gaps in addressing the needs of young women diagnosed with breast cancer.  To address these needs, Facing Our Risk of Cancer Empowered (FORCE) convened a team of researchers, advocates, care providers, media experts, and consumers, supported by a 5-year grant from the Centers for Disease Control and Prevention (CDC), to implement the eXamining Relevance of Articles to Young Survivors (XRAYS) program, which will provide brief, understandable summaries regarding the relevance and quality of research related to breast cancer risk, prevention, and treatment. FORCE researchers are developing a scoring and reporting system for the evidence quality and relevance of media reports on emerging research. FORCE is working with a diverse network of partners to develop culturally appropriate messaging.  An independent evaluator is conducting process and outcomes evaluations to document program implementation and planning, lessons learned, as well as effectiveness in reaching target audiences, and increases in knowledge among these audiences.  Preliminary results show XRAYS is responding to community needs and ensuring accuracy in reporting. The presentation will summarize barriers and facilitators to program implementation, the process of developing the scoring and summarizing system, the process of planning a communications strategy, and results of a pilot test of XRAYS summaries of the relevance and quality of research.

Learning Areas:

Administer health education strategies, interventions and programs
Assessment of individual and community needs for health education
Conduct evaluation related to programs, research, and other areas of practice
Diversity and culture
Implementation of health education strategies, interventions and programs
Planning of health education strategies, interventions, and programs

Learning Objectives:
Describe how XRAYS reviewers assess the quality of research evidence Describe how XRAYS reviewers assess the relevance of research results to young breast cancer survivors Describe XRAYS’ approach for summarizing the implications of research findings for young breast cancer survivors Discuss effectiveness of XRAYS in conveying research findings to young breast cancer survivors

Keyword(s): Cancer and Women’s Health, Communication

Presenting author's disclosure statement:

Qualified on the content I am responsible for because: I am the independent evaluator and lead researcher for the project.
Any relevant financial relationships? No

I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.