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Promoting Eye Health Among Older Adults: Results from the National Eye Health Education Program's Communication and Outreach Activities
Learning Areas:
Implementation of health education strategies, interventions and programsPlanning of health education strategies, interventions, and programs
Learning Objectives:
Describe the results of the National Eye Health Education Program’s comprehensive, multichannel outreach intended for older adults, caregivers, and the media.
Discuss how traditional and social media are used to raise awareness about eye health among older adults and caregivers.
Describe how to use NEHEP tools and resources to educate older adults about age-related eye diseases and conditions.
Keyword(s): Health Promotion and Education, Social Media
Qualified on the content I am responsible for because: As a project team manager for the National Eye Health Education Program (NEHEP) of the National Eye Institute, I oversees the Vision and Aging program designed to educate adults age 50 and older about eye health and the importance of comprehensive dilated eye exams. My responsibilities include coordinating the development and implementation of all NEHEP Healthy Vision Month outreach activities.
Any relevant financial relationships? No
I agree to comply with the American Public Health Association Conflict of Interest and Commercial Support Guidelines, and to disclose to the participants any off-label or experimental uses of a commercial product or service discussed in my presentation.