Online Program

Oral

Film Showing

Community participation in media development, implementation and evaluation is an important strategy to further harness the power of storytelling and to feature community-based perspectives on health and social issues. Given the increasing competition for attention within visual media outlets, social media, and other communication channel and venues, this strategy may encourage behavioral, social and organizational change by highlighting community needs and preferences, empowering community members and participants organizations to become part of the social and health discourse, build capacity on media development and distribution, and provide unique and often undocumented perspectives on specific health and social issues, so that they could be incorporate in policy, research and practice.. This sessions features different international and U.S. media that either were developed with the participation and work of community members, youth or other key stakeholders and/or aim to increase the prominence of community voices on health and social issues by featuring their perspectives and experiences. Several of the media in this session were also used to complement larger community or social mobilization efforts.

Session Objectives: Discuss the importance of encouraging community participation in media development and broader public health initiatives. Demonstrate the importance of storytelling in conveying experiences and bringing understanding to critical issues.

CE Credits: Medical (CME), Health Education (CHES), Nursing (CNE), Public Health (CPH)