LI Course
CE Hours: 3 contact hours

Partnership: National Cancer Institute, Center for Cancer Training (CCT) and the Office of Communication and Education (OCE).

Statement of Purpose and Institute Overview: The purpose of this course is to review research on the selection and presentation of health data, and to provide practical suggestions and examples of how public health professionals can better communicate data to the public, policy makers, and the press. Communicating public health data successfully to lay audiences is a critical yet challenging component to improve public health, as there are several factors to consider. Relatively few public health professionals are well-versed about how to convey data and other complex types of scientific information to lay audiences. It is important to have a good understanding of the principles involved in selecting and presenting public health data, learn practical applications on how such communication to lay audiences can be done better.

Session Objectives: Discuss and be able to list the fundamentals of communication in relation to selecting and presenting data to the public, policy makers, and the press. Describe visual and other modes for presenting data in engaging and effective ways. Identify a practical framework on how to communicate public health data to lay audiences.

CE Credits: Medical (CME), Health Education (CHES), Nursing (CNE), Public Health (CPH)